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Description
The Master Switch: The Rise and Fall of Information EmpiresA New Yorker and Fortune Best Book of the Year Analyzing the strategic maneuvers of today's great information powers Apple, Google, and an eerily resurgent AT&T Tim Wu uncovers a time honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry from the telephone to radio to film once existed in an open and chaotic marketplace inhabited by
A New Yorker and Fortune Best Book of the Year
Analyzing the strategic maneuvers of today's great information powers-Apple, Google, and an eerily resurgent AT&T-Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. It is easy to forget that every development in the history of the American information industry-from the telephone to radio to film-once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web-the entire flow of American information-come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for Internet's future is brewing, and this is one war we dare not tune out.Binding Type: Paperback
Publisher: Vintage
Published: 11/29/2011
ISBN: 9780307390998
Pages: 368
Weight: 0.78lbs
Size: 8.23h x 5.25w x 0.76d
Review Citations: New York Times Book Review 01/01/2012 pg. 20
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★★★★★ 5
Great for kids
Size: 3 Fl Oz (Pack of 1)
Super convenient and easy to use especially with kids! Not sticky and doesn’t leave any residue. A little bit of a white cast.
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Reviewed in the United States on April 30, 2026
★★★★★ 5
Easy peasy!
Size: 3 Fl Oz (Pack of 1)
Babybun is a healthier option for sunscreen! We use it for our little and the spray for ourseves. This roll on is so convenient! No breathing in the spray for the kids and less struggle. Just a couple quick swipes, rub it in and good to go! Plus it smells like bananas, the kids think its funny with the monkey logo so it has become a game when getting sun ready, winner winner!
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Reviewed in the United States on July 7, 2025
★★★★★ 5
Easy to apply
Size: 3 Fl Oz (Pack of 1)
Easy to apply on my baby. We were on a trip to Punta Cana and were out in the sun a lot and this did a great job protecting his skin.
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Reviewed in the United States on May 27, 2026
★★★★★ 5
Go to sunscreen for toddler
Size: 3 Fl Oz (Pack of 1)
We love the sunscreen for our toddler (and ourselves) so much! We've tried so many sunscreens out there and we love this one for our 18-month-old and we use it every day. It's awesome that it's roll on so we can apply it easily to our wiggly son and then simply rub in. Our whole family has a very sensitive skin and the sunscreen is not caused any problems. It's gentle and effective. It does have a white cast but all you have to do is rub it in for about 10 to 15 seconds and then you're good to go! We love that it's water resistant because we can't keep our toddler out of the water. I'm going to buy more for Grandma and Grandpa's house and to have in our diaper bag as well.
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Reviewed in the United States on July 11, 2024
★★★★★ 4
Slightly messy but easy to use and fun for toddlers
Size: 3 Fl Oz (Pack of 1)
My 3 year old loves this sun screen! The roller ball makes it easy for him to have a bit of independence when it comes to applying. He can roll it on and then we can rub it in together. My only complaint is it is a bit watery which has caused it to leak a little around the cap and sometimes drip as you put it on. For me though it’s a minor inconvenience if it gets my toddler to put on his sunscreen without too much of a battle
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Reviewed in the United States on June 24, 2024